Strengthen the Foundation, Empower the Terminal | Jiangmen Mengxi Full-Category Product Training Conference
Release time:
2025-05-10
To comprehensively enhance the professional capabilities and service standards of the frontline team, on May 10, Jiangmen Mengxi Cosmetics Co., Ltd. organized a full-category powder puff product training session. From product core analysis to professional skill enhancement, from team cohesion building to market strategy deployment, this training aimed to "strengthen the foundation and empower the terminal," injecting confidence and motivation into the business team, strengthening employees' sense of identity and belonging to the company, and assisting precise breakthroughs in the offline market.
To comprehensively enhance the professional capabilities and service standards of the frontline team, on May 10th, Jiangmen Mengxi Cosmetics Co., Ltd. organized a full-category puff product training session. From product core analysis to professional skill enhancement, from team cohesion building to market strategy deployment, this training aimed to "strengthen the foundation and empower the terminal," injecting confidence and motivation into the business team, strengthening employees' recognition and sense of belonging to the company, and helping achieve precise breakthroughs in the offline market.
At the training session, the instructor conducted an in-depth analysis around three core sections:
- Ingredient Analysis
A comprehensive and in-depth analysis of the product's material, ingredients, product development, and consumer demand logic to decode the product's core secrets, analyzing the product's strengths and weaknesses, enabling every salesperson and order follower to understand the product's selling points.
- Pain Points and Efficacy Awareness
The instructor provided detailed explanations regarding different materials, shapes, and sizes of the products and which groups they are suitable for. They also introduced how to learn and understand these product features, find suitable learning methods, and in practice, when introducing products, directly address consumers' pain points. Meeting customer needs is the primary task, and recommending suitable products is the optimal approach.
- Standardized Guidance
Everyone's makeup techniques or habits vary greatly. The quickest way to use products correctly is to let the products speak for themselves. Therefore, our latest full-category product designs clearly display their characteristics, printing "Dry Use" and "Wet Use" instructions on the puff surface to the greatest extent, allowing users to know how to use the product and maximize its effectiveness.
This training deepened employees' understanding of the full-category products, increased confidence in the company's foundation, honed employees' service abilities hands-on, strengthened professional skills, and gave business personnel enough confidence to engage professionally with customers, thereby substantially improving terminal service quality.
Domestic trade:
Foreign trade:
Address of Factory 1: 3-5th Floor, Chenziwei (Factory 1), Xinsha Village Committee, Xinzhu Town, Xinhui District, Jiangmen City, Guangdong Province
Address of Factory 2: Huangziwei (Factory 1), Xinsha Village Committee, Xinzhu Town, Xinhui District, Jiangmen City, Guangdong Province
Hangzhou office address: Room 1709, Building B, Maoyuan Building, Binjiang District, Hangzhou
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